Share Paper: Retail Quest: Student Perceptions of an Augmented Reality Virtual Field Trip App

1. Mary Lebens, Metropolitan State University, United States

Abstract: Two popular methods for encouraging active learning are Augmented Reality (AR) and Virtual Field Trips (VFTs). This work-in-process exploratory case study examines students’ perceptions of a prototype AR and VFT app. The “Retail Quest” app helps students to learn about systems modeling by observing sales systems at the Mall of America. Students choose between physically exploring with AR or virtually exploring through a VFT. This exploratory study is a prelude to implementing a larger-scale investigation of students’ perceptions. The results of this study will be used to refine the app prototype, research questions, and survey instrument prior to the larger ...